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Tuesday, 15 April 2014

0 Marketing Quiz 9

1. Which of the following statements is true?
(a) Marketing makes the company to go into loss due to higher expenses
(b) Marketing is not required in profit-marketing companies
(c) Marketing sharpens the minds of the employees
(d) Marketing is a time-bound seasonal function
(e) Marketing is a waste of time

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](c) Marketing sharpens the minds of the employees [/dropshadowbox]

2. Marketing plan helps in
(a)better lead generation
(b)better results
(c)improved Balance Sheet
(d)better customer service
(e)None of these

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](c)improved Balance Sheet [/dropshadowbox]

3. If Marketing is done effectively, which of the following is not required
(a) Advertisement
(b) publicity
(c) Marketing Research
(d) Market Segmentation
(e) None of these

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](b) publicity [/dropshadowbox]

4. Motivation means
(a)inspiring employees to per form better
(b)better Communication Skills
(c)sales Coaching
(d)market Research
(e)None of these

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](a)inspiring employees to per form better [/dropshadowbox]

5. In a Selling Process in today’s world
(a)only standard products are sold
(b)no customization required
(c)the seller need not have product knowledge
(d)the seller should aim at customer satisfaction

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](d)the seller should aim at customer satisfaction[/dropshadowbox]

6. Find the true statement
(a) Marketing is a waste of the employee’s time
(b) Marketing is not required in India due to its vast population
(c) Marketing involves additional work
(d) Marketing is not required today due to IT advancement
(e) None of these

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](e) None of these[/dropshadowbox]

7. A Target Market is
(a) Entire country
(b) entire city
(c) entire globe
(d) that which consists of customers who need the identified product
(e) None of these

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](d) that which consists of customers who need the identified product [/dropshadowbox]

8. Sales forecasting involves
(a) sales Planning
(b) sales pricing
(c) sistribution Channels
(d) consumer Tastes
(e)All of these

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](e)All of these[/dropshadowbox]

9. Bank Marketing means
(a) selling of banks
(b) buying of banks
(c) merger of banks
(d) selling bank’s products and service
(e)selling various items in banks

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](d) selling bank’s products and service [/dropshadowbox]

10. Proper pricing is needed for
(a) Extra charges for extra services
(b) levy of VAT
(c) good customer service
(d) putting burden on the customer
(e) service with extra facilities

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](c) good customer service [/dropshadowbox]

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