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Sunday, 27 April 2014

0 Marketing Quiz 78

1. The ultimate objective of every business is________
(1) To earn maximum profit
(2) To cheat the customers
(3) To evaluate new users
(4) To follow governments rule
(5) All of above

2. _____ is the key of every business.
(1) Customer's Satisfaction
(2) Multiple shops
(3) Multilated Profit
(4) Gross Income
(5) Future Trading

3. Every science has______
(1) Specific Principles
(2) Faulty Principles
(3) Amazing Ideas
(4) Special Treatment
(5) None of these

4. Principles of Marketing Managemenl involves_______
(1) Principle of Planning
(2) Principle of Organisation
(3) Principle of Control
(4) Principle of Direction
(5) All of above

5. Special emphasis must be given to the discovery of________
(1) Preferences
(2) Purchasing power of consumers
(3) Weight of consumer
(4) Height of consumer
(5) 1 and 2

6. Which aspect should be taken in consideration while making strategies ?
(1) Strategies of competitors
(2) Policies of competitors
(3) Planning of competitors
(4) All of above
(5) None of above

7. What is one of the steps involved in Principle of control ?
(1) Standards must be determined
(2) Actual performance must be determined
(3) Actual results must be compared with targets
(4) Corrective measures must be adopted
(5) All of above

8. Activities of Marketing must be motivated, under the principle of________
(1) Motivation
(2) Direction
(3) Control
(4) Malpractices
(5) None of these

9. What is the main responsibilities of marketing manager towards Enterprise ?
(1) Market Research
(2) Sales Forecasting
(3) Product Planning
(4) Credit Control
(5) All of above

10. What is one of the responsibilities of marketing manager towards society ?
(1) To provide new products to the society
(2) To develop alternative uses of product
(3) To increase the employment opportunities
(4) 1 and 3
(5) 1.2 and 3

ANSWERS
1.1
2.1
3.1
4.5
5.5
6.4
7.5
8.1
9.5
10.5

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