Marketing Quiz 58

1. Every company make efforts to provide the goods and services to the consumer at__.
(1)Right time
(2) Right place
(3) as per their taste
(4) 1 and 3
(5) 1,2 and 3

2. In General sense marketing research is ____ regarding goods and services.
(1) Collection
(2) Summary
(3) Analysis of the data
(4) None of these
(5) 1, 2 and 3

3. Who said Marketing research may he defined as the application of scientific method to the solution of marketing problems ?
(1) Luck Wales and Savior
(2) Prof. Richard D. Crisp
(3) Parashar P.K
(4) Tousley
(5) Clark & Clark

4. The main objects of marketing research is lo
(1) Prepare market policies
(2) Amend market policies
(3) Prepare market strategies
(4) Amend market strategies
(5) All of above

5. Scope of marketing Research is
(1) Very wide
(2)Low
(3) Narrow
(4) Simply wide
(5) None of these

6. Who said "Marketing research is a systematic attempt to get information useful in solving marketing problems (Making marketing decisions)"?
(1) Clark and Clark
(2) Pankaj Parashar
(3) Lorei, Wales & Tayloi
(4) Prof. Richar D. Crisp
(5) Sh. Lalu Prasad Yadav

7. Prof. Richard D Crisp has included _ in marketing search
(1) Products
(2) Service Research
(3) Market Research
(4) Advertisement Research
(5) All of above

8. What is the concept included in Marketing Research ?
(1) Research of Product and Services
(2) Research on Markets
(3) Research on sales
(4) Research on sales Methods and Policies
(5) None of these

9. Name the concept which is meant to study the satisfaction of customers.
(1) Research
(2) Research of Products and Services
(3) Research on Markets
(4) Research on Sales Methods and Policies
(5) None of the above

10. Marketing includes the entireprocess of —
(1) Satisfying the needs of consumer
(2) Satisfying the wants of consumers
(3) Satisfying taxes
(4) Satisfying products
(5) 1 and 2

ANSWERS

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