Marketing Quiz 57

1. 'Catalogue' is generally used
(1) Personal Advertising
(2) Direct Mail Advertising
(3) Classified Advertising
(4) Window Shopping
(5) None of these

2. Which of the following method of sales promotion
(1) Free gifts lo consumers
(2) Discount coupons
(3) Price Reduction
(4) Premium Product
(5) All of Above

3. The performance of actual selling activity is called
(1) Personal selling
(2) Sales Promotion
(3) Sales Campaign
(4) All of Above
(5) None of these

4. Which is an activity of personal selling ?
(1) To sell the product to consumer directly
(2) To train the sales force
(3) To maintain the sales records
(4) To Avoid Consumer Satisfaction
(5) 1, 2 & 3

5. Which is the irregular programme of a sales campaign ?
(1) Personal Selling
(2) Advertisement
(3) Sales Promotion
(4) Discounts
(5) None of these

6. A salesman must be honest towards :
(1) Product
(2) Consumer only
(3) Employer only
(4) Sales Promotion
(5) Selling Area

7. A particular growing of customers and prospects assigned to a salesman for his sales activities is known as :
(1) Market
(2) Product
(3) Sales zone
(4) Sales Territories
(5) Selling Area

8. A specific sales target assigned to a particular salesman is described as_.
(1) Sales Volume
(2) Sales Goal
(3) Sales quota
(4) Sales Target
(5) All of these

9. Can a manufacturer eliminates completely the rises involved in marketing ?
(1) Yes
(2) In special conditions
(3) No
(4) Can’t Say
(5) May be or not

10. What is the main philosophy behind marketing concept now a days ?
(1) Customer is King
(2) Customer is Fool
(3) Customer is Brave
(4) Customer is Loyal
(5) Customer is Customer

ANSWERS

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