Marketing Quiz 12

1. Qualities of a good Salesman are
(a)patience and politeness
(b)empathy and perseverance
(c)steadfast and Committed
(d) (a) and (b) both
(e) All (a), (b) and (c)

[dropshadowbox align="none" effect="lifted-both" width="250px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](e) All (a), (b) and (c)[/dropshadowbox]

2. A lead is useful for
(a) A meeting staff
(b) a team leader
(c) bank’s Chairman
(d) an industry making lead products
(e) not useful, as it is potsonous

[dropshadowbox align="none" effect="lifted-both" width="250px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](a) A meeting staff[/dropshadowbox]

3. Market Research is needed
(a) For extra service charges
(b) for levy of VAT
(c) for good customer service
(d) for effective selling
(e) there is no need for Market Research

[dropshadowbox align="none" effect="lifted-both" width="250px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](c) for good customer service[/dropshadowbox]

4. Marketing and Selling are
(a)not required if profit is high
(b)not required if sales are high
(c)not required in monopolistic conditions
(d)All of above
(e)None of these

[dropshadowbox align="none" effect="lifted-both" width="250px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](e)None of these[/dropshadowbox]

5. 4 p’s of Marketing means
(a)primary Marketing Techniques
(b)Person, Place, Product and promotion
(c)Promoting Authority
(d)Purpose, place, Passion, and product
(e)None of these

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](b)Person, Place, Product and promotion[/dropshadowbox]

6. Market Segmentation means
(a)dividing the market into various groups
(b)segmenting by age
(c)segmenting by tastes
(d)segmenting geographically
(e)All of the above

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](e)All of the above[/dropshadowbox]

7. Digital marketing means(find the correct option)
(a) Selling with calculators
(b) marketing of digital instruments
(c) marketing through Internet and Telephones
(d) export finance
(e) None of these

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](c) marketing through Internet and Telephones[/dropshadowbox]

8. Customer Database means
(a) Customers biodata
(b) customer Loyalty
(c) customers’ Loans details
(d) information of customers needs
(e) None of these

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](d) information of customers needs[/dropshadowbox]

9. Bank Marketing is necessary due to
(a)globalisation
(b)recession
(c)merger of banks
(d)shortage of resources
(e)selling various different items in banks

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](e)selling various different items in banks[/dropshadowbox]

10. Marketing Plans are used for
(a)doing Research by Marketing students
(b)planning Departments
(c)purchase of consumable items from retail outlets
(d)All of the above
(e)None of these

[dropshadowbox align="none" effect="lifted-both" width="500px" height="" background_color="#ffffff" border_width="1" border_color="#dddddd" ](e)None of these[/dropshadowbox]