1. A call in marketing means.
(a) to phone the customers
(b) to visit the customer
(c) to visit the marketing site
(d) to call on prospective customers
(e) None of these
2. Value- Added Service means.
(a)costlier products
(b) additional benefits
(c) extra work by the sales persons
(d) All of these
(e) None of these
3. Rural Marketing can be more effective if it is arranged through………….
(a) Melas
(b) village fairs
(c) door to door campaigns
(d) All of these
(e) None of these
4. The target group for marketing of Educational Loan is.
(a) All customer
(b) students
(c) only poor students
(d) students with good academic record
(e) All of these
5. After sales service is not the job of
(a) marketing staff
(b) sales persons
(c) directors of the company
(d) Employees of the company
(e) None of these
6. Innovation means
(a) product designing
(b) new ideas
(c) motivation
(d) only a and b
(e) only (b) and (c)
7. A good sales person should have following quality/qualities
(a) Job commitment
(b) sociability
(c) sympathy
(d) All of these
(e) None of these
8. Successful marketing aims at
(a)increasing the sales volume
(b) increasing the profits
(c) increasing the output of the sales persons
(d) All of these
(e) None of these
9. Internet Marketing means.
(a) Marketing to oneself
(b) Marketing to the core group
(c) Marketing to the employees
(d) All of these
(e) None of these
10. Market Research helps in
(a) increasing the sales
(b) Market plan
(c) Marketing Strategies
(d) Marketing Monitoring
(e) All of these
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