Marketing Quiz 54

1. It is very difficult to eliminate the risk but it can be —
(1) Increased
(2) Minimised
(3) Scheduled
(4) Properly managed
(5) None of these

2. Focus of selling activity is always on —
(1) Seller's need
(2) Producers need
(3) Government need
(4) Taxable need
(5) Competitors need

3. Focus of Marketing activity always on —
(1) Consumer's need
(2) Producer's need
(3) Government need
(4) Taxable need
(5) None of these

4. What is the step involved in Marketing concept ?
(1) Customer Need
(2) Integrated Marketing
(3) Profit through customer satisfaction
(4) 1 and 3
(5) 1, 2 and3

5. Which was the period of sales oriented stage ?
(1) 1901 – 1920
(2) 1930 – 1950
(3) 1900 – 1927
(4) 2000 – 2008
(5) 1957 – 1992

6. Products which are used in producing other goods and services are called_.
(1) Industrial Goods
(2) Consumer Goods
(3) Household Goods
(4) Shopping Goods
(5) Speciality Goods

7. What is one of the classifications of Industrial products ?
(1) Production Material
(2) Production Supplies
(3) Production Facilities
(4) Management Materials
(5) All of above

8. What is the main classifications of Industrial product ?
(1) Production Material
(2) Production Supplies
(3) Goods Management Material
(4) Production Facilities and Equipments
(5) All of above

9. Name the subheads of production material under Industrial product —
(1) Raw Material
(2) Semi Finished Goods
(3) Fabricating Goods
(4) All of above
(5) None of these

10. Example of raw material under Production Material is
(1) Sugarcane for sugar industry
(2) Cotton for Textile industry
(3) Natural Rubber for Parts of T.V.
(4) All of above
(5) 1 & 3

ANSWERS

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